Google announced they have renamed Google Webmaster Tools to Google Search Console.
The search giant has changed the name after 10 years because they say the tool-set is not just for webmasters and in fact is also for small business owners, marketers, SEO experts, programmers, designers, hobbyists and yes, Webmasters. The new name is designed to make the tool sound less scary and to attract a wider audience.
Nothing else has changed with this name change, although Google is frequently adding new features to the tool.
Here is the new logo for the tool:
The URL is the same, but Google did add a short URL g.co/SearchConsole.
Google’s Michael Fink, who is the product manager of Google Search Console said Google is “updated branding across the product over the coming weeks, so stay tuned.”